It took Ron Cuff 10+ years to figure this out.
You’ll start seeing REAL RESULTS in 30 days — or we keep working with you until you do.
They think that becoming the best at their trade is the secret to achieving a profitable business that runs itself. It’s the BIG LIE most every contractor faces.
Yep, while every contractor is trying to become their city’s best roofer, painter, HVAC tech, electrician or plumber, all of them are IGNORING the 4 business-building fundamentals. Without learning those 4 fundamentals, that million dollar mark will always be out of reach.
So we made it easy for you.
This 4-part FORGE Fundamentals DIY Course is designed to transform your trade into a real, scalable business. A business you can be proud of because it will soon be PROFITABLE and MORE EASILY RUN.
✅ It starts with Org Chart & Roles — so you can finally get people into the right seats.
✅ Then comes Pricing That Pays You, helping eliminate the guesswork so you're never working for free again.
✅ Delegation & Accountability ensures that tasks stay off your plate for good, giving you back control of your time.
✅ Marketing That Works moves you beyond word-of-mouth and into predictable lead flow.
✅ Cash Flow Clarity helps you understand where the money goes — and how to keep more of it.
✅ And finally, Owner Leadership empowers you to become the leader your team wants to follow. Plus so much more...
These are the 4 FORGE Fundamentals that pushed me to exit 4 businesses with over $50m. Plus, I’ve used these same 4 fundamentals to help countless contractors to transform their own businesses. Using these fundamentals in their businesses, many have passed the million dollar mark. Some have reached $10m or more!
Now, I’m ready to hand them to you.
These 4 FORGE Fundamentals give you the structure and freedom to run a profitable business that works without you.
FORGE helps home-service contracting business owners grow strong companies.
We teach the basics — how to sell, run jobs efficiently, manage money, and get more customers.
Yes, those are the REAL difference makers in your business.
The best part: FORGE offers you several different ways to grow your business. From free newsletters and podcasts to unique courses that walk you through the business-boosting fundamentals. And we stand behind ALL of our products with the most aggressive guarantees you’ll find.
Which one fits your goals?
FORGE helps home-service contracting business owners grow strong companies.
We teach the basics — how to sell, run jobs efficiently, manage money, and get more customers.
Yes, those are the REAL difference makers in your business.
The best part: FORGE offers you several different ways to grow your business. From free newsletters and podcasts to unique courses that walk you through the business-boosting fundamentals. And we stand behind ALL of our products with the most aggressive guarantees you’ll find.
Which one fits your goals?
4-module course + tools + resource vault.
Unconditional Guarantee: If you don’t get value, get your money back. No questions asked.
Investment: $499 once.
Everything in DIY + 4 private coaching calls + accountability tools.
Performance Guarantee: Complete the course and calls in 90 days. If you don’t see 10% revenue growth YoY, we’ll refund you.
Investment: $2499 once.
Private 2-day in-person intensive + full business redesign + 1 year of support.
Growth Guarantee: Don’t hit 20% revenue growth YoY?
We’ll keep working with you until you do.
Investment: Starting at $24,999
FORGE helps home-service contracting business owners grow strong companies.
We teach the basics — how to sell, run jobs efficiently, manage money, and get more customers.
Yes, those are the REAL difference makers in your business.
The best part: FORGE offers you several different ways to grow your business. From free newsletters and podcasts to unique courses that walk you through the business-boosting fundamentals. And we stand behind ALL of our products with the most aggressive guarantees you’ll find.
Which one fits your goals?
You'll learn the Forge Fundamentals using our core 4 Principles of running any successful business. Marketing, Operations, Sales, and Finance. All taught by guys who have done this before, exited companies with millions, and are practically handing it to you.
It took 10+ years to learn these business-exploding fundamentals and principles.
4
Units
10+
Hours of Easy-to-Implement Video Lessons
41+
Templates, Scripts and Guides
Sales Success
Win More Business
Proposal templates
Pricing strategies
Objection handling
Marketing Mastery
Lucrative Leads Come to You
Lead generation systems
Automated follow-up
Brand positioning
Financial Freedom
More Efficiency. Less Hours.
Profit maximization
Cash flow management
Growth planning
Operations Optimization
More Efficiency. Less Hours.
Process documentation
Team management
Quality control

Just a few years ago, I was in your shoes—working 14-hour days as a roofer, yet struggling to stay profitable and make payroll. Thankfully, I implemented many of the sound business strategies my father taught me as I learned the construction trade. Leveraging over 15 years of hands-on experience, I forged ahead by applying these powerful business fundamentals.
And my business exploded.
Suddenly, I was consulting on landmark projects like DFW Airport and the Borgata Casino in Atlantic City, NJ. Over the years, I've assessed thousands of roofs, including those at the Colorado Mills Mall, Fort Carson Military Base, and Margaritaville in St. Thomas. I brought these powerful fundamentals with me to co-found High Point Roofing, successfully building it into one of South Jersey’s most respected businesses.
By continuing to apply these business-growth principles I will teach you, I've generated upwards of $50 million through four successful contracting business exits. Today, I'm giving back to struggling home-service business owners. I’m ready to hand to you my proven systems and strategies so you too can achieve the wealth and freedom that comes from owning a legendary home-service business.
Not long ago, I was neck-deep in bureaucracy—doing the “right” thing, chasing titles, and playing the game. But the deeper I went into the world of government and corporate structure, the more disillusioned I became. Meetings with no outcomes. Policies that helped no one. I was done.
What I saw on the other side? A group of people getting screwed every day—blue-collar business owners. The guys and gals actually building America. They weren’t asking for handouts—they were asking for honesty. For help they could trust. For someone who didn’t talk down to them or feed them more BS.
That’s when Spartan Digital was born.
Since 2016, I’ve made it my mission to give power back to home-service contractors and small business owners. I built Spartan to be more than a marketing agency—we’re the honest partner every owner wishes they had from day one. We’ve helped everyone from local startups to public companies and national franchises, but our heart is always with the blue-collar entrepreneur. The ones who shake your hand, keep their word, and work ‘til the job’s done.
I’ve also partnered in businesses like Four Star Event Catering and Go Forge Now. I serve on boards, lead foundations, and stay active in my community because I believe real change happens locally—person to person, handshake to handshake.
Everything we do at Spartan is built on one promise: we help good people build great businesses. If you’re tired of spinning your wheels, wasting money on marketing that doesn’t work, or being talked down to by agencies who don’t understand your world—we should talk.
You don’t need fluff. You need results. And that’s exactly what I deliver.

It’s a proven system built by contractors, for contractors — designed to help you get out of the day-to-day grind and build a business that actually works for you. We cover org structure, pricing, delegation, marketing, cash flow, and leadership. Whether you’re at $500K or $5M in revenue, this will show you how to take control of your business.
No fluff. No theory. Just tested systems that Ron used to grow, scale, and eventually exit his contracting business. You’re not getting recycled Instagram advice — you’re getting a blueprint that’s worked in the field. Plus, we offer real guarantees tied to revenue growth. Lifetime Access included.
The DIY Course ($497): You get the full training, all the tools, and bonus resources. Learn at your own pace.
The Fast Track ($2,500): You get the course, plus 4 private coaching sessions with an expert to walk you through it.
The 2-Day Business Buildout ($25,000): We work directly with you (in person) to build your custom business model in 48 hours — and support you for a full year after.
Yes — every tier gets access to all 40+ tools, templates, scripts, checklists, guides, and tutorials we use internally. This includes estimate templates, job descriptions, SEO/marketing tools, hiring and onboarding materials, financial calculators, and more.
No problem — if you move to a higher tier within 30 days, we’ll credit your original payment toward the upgrade.
Each of the 4 coaching calls is 30 minutes and focused on one of the core fundamentals. We’ll help you apply the content to your specific business, identify blind spots, and build accountability. You’ll also get call recordings and custom action plans.
DIY Course: If you don’t get value, email us and we’ll refund you. No questions asked.
Fast Track: Complete the course and coaching within 90 days. If your business doesn’t show 10% revenue growth YoY, we’ll give you your money back.
In-Person Buildout: If your business doesn’t grow 20% YoY, we keep working with you 1-on-1 until it does.
You’ll start seeing traction in as little as 30 days if you follow the plan. The full system is designed to implement over 90 days, but many owners make key changes in week one. You don’t need more time — you need a clearer plan.
Nope. Everything’s plug-and-play. The course is hosted on a clean platform, videos are short and simple, and all templates are in Google Docs, Sheets, or Canva (with step-by-step walkthroughs).
• Yes! We offer flexible monthly payment options
• Use Affirm or Klarna at checkout for custom payment terms
• One closed job can cover your monthly payment
• Get started today, pay over time• No large upfront investment needed
Absolutely. Whether you want to grow, sell, or simply step back, Forge helps you install systems that let the business run without you — not just grow for the sake of growth.
If you’re looking for magic bullets, not willing to change how you lead, or you’re not ready to take responsibility for your team — this isn’t for you. We help action-takers, not excuse-makers.
FORGE helps home-service contracting business owners grow strong companies.
We teach the basics — how to sell, run jobs efficiently, manage money, and get more customers.
Yes, those are the REAL difference makers in your business.
The best part: FORGE offers you several different ways to grow your business. From free newsletters and podcasts to unique courses that walk you through the business-boosting fundamentals. And we stand behind ALL of our products with the most aggressive guarantees you’ll find.
Which one fits your goals?
If you're a contractor who wants a business that runs without you, this is where you start.
Forge teaches the fundamentals that actually move the needle: how to sell, systemize, market, price, lead, and profit.
We’ve helped owners go from stuck-in-the-field to scaling teams, doubling revenue, and taking real time off.
And we give you multiple ways to learn — from free content to full-service business buildouts.
All backed by the strongest growth guarantees in the industry.
Pick the level that matches your goals and let’s get to work.
4-module course + tools + resource vault.
Unconditional Guarantee: If you don’t get value, get your money back. No questions asked.
Investment: $499 once.
Everything in DIY + 4 private coaching calls + accountability tools.
Performance Guarantee: Complete the course and calls in 90 days. If you don’t see 10% revenue growth YoY, we’ll refund you.
Investment: $2499 once.
Private 2-day in-person intensive + full business redesign + 1 year of support.
Growth Guarantee: Don’t hit 20% revenue growth YoY? We’ll keep working with you until you do.
Investment: Starting at $24,999
inspiring contractors like you to reinvent